win customers on autopilot.pay on order, not on click.

Ad auctions force retailers into bidding wars. Handoff turns retailers into partners.

Instead of hitting sold out sizes, shoppers see other retailers in the network that have exactly what they're looking for.

see how it works
retailers already
working together
Ballegooyen ModesBeOneBerden FashionJansen NoyJapanTKYKonijnendijk Mode
advertising auctions vs. retailers

ad auctions punish scale.

Retailers compete for the same shopper, drive up bids and hope they convert clicks.

handoff does the opposite.

Retailers share leads and only pay on order, turning sold out moments into revenue.

more retailers = more sold out moments = more sales in the network.

how it works

from sold-out size to completed order.

A shopper hits a sold-out size. Handoff activates it, routes them to a partner who has it, and the original retailer earns commission on the sale.

Sold out at atelier nordostSame product, color and size — available at partner shopsHanded off to studio sixOrder placed — atelier nordost earned commission
Atelier Nordost product page with a sold-out size labelled VIA PARTNER Handoff overlay open over Atelier Nordost, showing the size in stock at Studio Six Studio Six product page with a Handoff banner confirming the handoff Studio Six order confirmation page

handoff network live in action.

 
early results

delivering strong economics.

/ 01 — network return 50× revenue per €1 of commission spend.
/ 02 — incremental revenue €1,000s in incremental revenue per retailer, paid only on completed orders.
/ 03 — onboarding 1 hr to install. no engineering required.
network revenue potential

see what the network would send you.

We match your brands against every retailer in the live Handoff network and estimate the orders they could route to you.

your store
we'll auto-discover your brandswe'll read your store's brands page when you run the estimate. you can also enter your brands yourself instead →
your brands
total brands carried(optional)
catalogue size(optional)
no store url handy?

when we help each other, we all get rich instead of google.

taco dolleman — be-one.nl
why handoff

a different model, by design.

No campaigns. No bidding. The network does the acquisition — you only pay when an order lands.

/ 01

acquisition costs decrease with scale.

Every new retailer brings more sold out moments, more availability and lower network acquisition costs. The exact opposite of an ad auction, where more bidders drive costs up.

/ 02

pay when the product is purchased, not clicked.

No wasted spend on shoppers who bounce. Commission applies only to the item Handoff helped sell: 0% on everything else in the basket.

/ 03

made by retailers.
for retailers.

Built by people operating fashion retailers. Not another ad-tech selling a dashboard.

pricing

10% on the matched product only. 0% on the rest of the basket.

Pay on order, not on click.

Handoff only charges when a shopper buys the matched product. Anything else added to the basket is yours, commission-free.

No setup fee. No SaaS subscription. No ad spend.

retailer who sends the shopper earns
8%
revenue on a sale they could not fulfill.
handoff keeps
2%
to run and grow the network.
retailer who completes the order pays
10%
total commission on the matched product.
join the network

join the only network where your acquisition costs
go down.

A live network of fashion retailers. One hour to install. You only pay when an order lands.